MTV is no longer synonymous with music videos galore. It has altered its very backbone and followed the ratings and taking the shows that are making impacts and re-creating them with similar themes, but a different title. The most unfortunate thing about this all, is that the demographic who watch this show (13-17) are living in an idyllic bliss as they don’t know what they’re missing out on. Decades of musical masterminds have been pushed to the back room to make way for people who are famous and hiking ratings for living their lives twice, or for being drunk and having a fine appreciation of the little things in life (ie. Gym/tan/laundry). One can only hope that eventually MTV executives come to their senses and play shows that take viewers back to their musical roots, and reinstate an understanding and appreciation of the simple art that is a music video.
I personally like the concept of MTV when it was first released. As you so put it in your final conclusion "MTV is no longer synonymous with music videos galore."
ReplyDeleteIt's nice to see people are highly aware of what is influencing the youth of today. The age group 13-17 is heavily influenced by what is seen to be a 'norm'. Because of this one would think that MTV have now capitilised on this fact and simply created a TV show that completely promotes a behaviour that can only cause more bad than good.
Also being a coach of this age group for swimming you can see how much of what is done on shows like Jersey Shore, The Real World, Super Sweet 16 etc effect the way they treat their friends and their relationships in a social setting.
At the end of the day let remember that progression of media and arts are necessary to humanity however should we give up our core values to let this occur?
I like mtv! Its like the hip thing to watch on television, along with the E channel, the food channel is pretty dope too if you ask me. However, when I find out shows are scripted I immediately lose interest, cause then its so FAKE. I've seen a few of the award shows, and I know that they follow a script and read off one of those screen things, I can't think of word for it lol, but they do a really bad job! I know most of them are musicians, but they aren't believable at all!
ReplyDeleteI AGREEEEEE 100% with you when you say that MTV should go back to it's roots and play the music that are now hardly listened too but teens today! MTV changing and becoming reality shows/Music is sad, the music produced today is not as awesome as it once was and if they change it back and play a few oldies but goodies here and there maybe we have a chance to inspire upcoming stars to look beyond writing about sex/money/drugs parties etc! Then again i must admit i am a FAN of Jersey shore!only reality show on mtv i can handle! hehe
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